It’s that time of year when it seems half of the local population are out pounding the streets in readiness for the Hastings Half Marathon. This year Shopper Anonymous is shaping up and getting into fitness too!
The popular mystery shopping, training and customer feedback provider based in St Leonards has recruited a leisure expert as Regional Director for their Sussex Franchise. Paul Matthews, 36 has 18 years-experience in the leisure industry working for some of the best in the business including DC Leisure, Bannatyne’s Health Clubs and most recently Serco Leisure.
Paul said “I am delighted to have joined the Shopper Anonymous team. Having successfully used Mystery Shopping via Shopper Anonymous for the last ten years to improve morale, customer service and ultimately profit I know first-hand what a wonderful management tool it is. The reports produced by Shopper Anonymous are second to none and allow you to walk in the shoes of your customers. When a “shopper” visits or telephones your business, they behave like a normal customer and experience your business as a real customer would. Once their visit is completed a feedback report is produced, which allows you to review how your business is perceived and helps you coach, train motivate or incentivise your staff. I know Mystery Shopping changes businesses because I’ve done it. It gives you the information you need to make sure your customers get a consistently great experience when they visit you. If your customers love you, they’ll come back time after time. And they’ll tell others!”
Managing Director Jonathan Winchester said “We are delighted to have a leisure expert in the team, we have many clients in the leisure and attractions sectors who will benefit from Paul’s knowledge and experience, and many more who will be keen to work with him to improve their business”.